Learn human-centered strategy from the best.

Through Workshops, Learning Sessions, and Courses, we teach human-centered thinking to CXOs, managers, colleges, industry associations, and aspirants.

Get on the growth path.
Contact us today!


With our unique blend of storytelling and case narrations, we spark a lively dialogue about the context in which customers and brands should actually be understood.

    A training and facilitation workshop intended to help senior leadership arrive at a human-centered approach to vision and values.


    A workshop that helps managers and leaders understand the art of conducting conversations in a manner that helps them arrive at deep insights, which in turn drive growth.


    A workshop to help participants traverse the journey from identifying a problem or an opportunity to arriving at the solution through a human-centered approach


    Understand the power of listening, the challenges to listening and learn the ways to counter these chal-lenges in a way that leaves a deep personal and professional impact.


    Learn how a brand decides what stories it needs to tell, the possible frameworks for storytelling, and how stories can be used to address a Brand’s different needs.


    Go through a series of interventions that push you out of the comfort zone and through a process of self-awareness and reflection to explore the journey to success.

Learning Sessions

We conduct 2-hour learning and sharing sessions to give a glimpse of human-centered thinking to colleges, companies, CEO forums, and symposiums across the world.

Online Courses

We may have mastered the art of human-centered thinking.
But so can you! We have designed courses to help you get started on this path.

Our success stories

Over the last 15 years, we’ve consulted and helped over 50 brands across categories form their brand strategies. Here’s what they say about
Centre of Gravity.
Watch Testimonials

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Our Blog

We also write regularly on all things that form human-centred thinking.

Solving for patterns

The product category in question was tractor tires and this was our third trip to explore the mystery behind a quirky observation. While for some farmers the tires lasted a good five years, for others it barely lasted 2-3 years.
Initially, we thought this was a random case but curiosity got the better of us, forcing us to explore this phenomenon further. Hot on its trail, we decided to visit few tire dealers in the region to see if they were getting any complaints from farmers. It didn’t look as random as we had thought as the shops did get few complaints, however, it was not enough to conclude this as a pattern.

Colour of the Universe

Ajrakh block printing is an ancient craft. The earliest imprints of its existence can be traced back to the Indus Valley Civilisation and even beyond. While there are many fascinating […]

Storytelling and meandering research

“Would you like an adventure now, or would you like to have your tea first? ” – PETER PAN, JAMES M. BARRIE It was in 2014 that we received this […]

We are on a journey to humanise
brands and organisations. For over
15+ years. It works—quite beautifully!

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