It’s the summer of 2012. We are on a road trip to a village 50 kilometers away from the city of Ludhiana. It’s hot, and the weather department […]
Solving for patterns
All posts tagged: thinking
Marketing has lost its power. And now it needs to take it back.
When we spoke to a lot of multinational companies that are world-renowned in the skill of mass marketing — think Unilever, Procter & Gamble kind of companies, […]
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